SFA|SFM
  • 14-Apr-2020 to 2020-06-10 (EST)
  • Bridgeport, WV, USA
  • Full Time- exempt

DIRECTOR OF EVENTS AND Business development

Bridgeport Indoor Sports and Recreation Complex

LOCATION:                             Bridgeport, WV

DEPARTMENT:                    EVENTS

REPORTS TO:                      GENERAL MANAGER

STATUS:                                FULL TIME

 

POSITION SUMMARY

The Director of Events and Business Development will be responsible for the overall marketing, branding and voice of the Bridgeport Indoor Sports and Recreation Complex. This includes but is not limited to event sales, rental bookings, the marketing plan, website management, advertising and sponsorships.

 

PRE-OPENING TASKS

The Director of Events and Business Development is responsible for the oversight and implementation of all tasks related to business development and marketing. These responsibilities include:

  • Participation in planning/strategic meetings, as required
  • Implementing program marketing plan and strategy
  • Participation in local/regional PR campaign
  • Participation in all grand opening events

 

Primary responsibilities will include, but are not limited to the following:

  • Managing the marketing and business development budget including decisions on prioritization of highest and best return-on-investment for each marketing dollar.
  • Managing company website(s), content development, press release activity, and social media platforms
  • Participating and overseeing the planning and implementation of events, tournaments, and rentals.
  • Assisting in maintaining an event calendar of rental/tournaments booked, as well as, listing all facility activities planned.
  • Leading negotiations for space contracts and book event spaces to meet the quality expectations of clients.

 

MINIMUM QUALIFICATIONS

  • A bachelor's degree in business development, marketing or related field with 3-5 years' appropriate experience required
  • Proven destination marketing experience
  • Proven success in generating awareness through consumer marketing and branding
  • Relevant experience in youth and amateur sports as a consumer, marketing professional, or other relevant experiences
  • Proven experience in the successful launch of destination-specific advertising/marketing campaigns
  • Experience working with convention & visitors' bureau, regional sports commissions, and/or regional event management booking in a regional sports and/or convention center
  • Must have proven track record of developing, marketing, and selling recreation and training programs
  • Proven analytics to measure the ROI, efficiency, and effectiveness for all marketing programs
  • Prior experience in market research to gain consumer insights and key selling points for attracting and managing corporate relationships including sponsorship and financial partnerships
  • Must have excellent interpersonal, problem solving, and negotiating skills
  • Must be a team player
  • Must have excellent verbal and written communication skills
  • Must have excellent computer skills, including Word, Excel, PowerPoint, Adobe etc.
  • Must be able to work a flexible work schedule (e.g., nights, weekends, holidays and long hours)
  • Skilled at identifying and creating opportunities to deliver revenue goals

WORKING CONDITIONS AND PHYSICAL DEMANDS

  • Must be able to lift 50 pounds' waist high
  • May be required to sit or stand for extended periods of time whether indoors or outdoors, and squat, stoop or bend
  • Will be required to operate a computer
  • Facility has intermittent noise

 

 

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